Compass Request a Tour

Customer problem: Today, consumers lack a streamlined way to express their property viewing intentions on Compass.com, forcing them through a generic contact form that fails to capture their specific touring preferences and urgency levels. This disconnected experience requires clients to communicate their touring interests through unstructured messages or multiple follow-up conversations, creating unnecessary friction in the showing request process. Without a dedicated touring request system, we diminish both the consumer's ability to efficiently schedule viewings and the agent's capacity to respond with appropriate urgency and preparation.

Goal:  If we allow clients and consumers to request tours, we will increase the quality of leads provided to our agents both inside and outside of the Compass Leads program.

Design approach:
Heuristic assessment of competitors
Sketched and prototyped flows for concept testing.
Iterated with product and engineering based on feedback.
Prioritized features that balanced power and simplicity.
Design for desktop, mobile and tablet breakpoints

Key improvements:
Add a date picker with a primary CTA of "Request a Tour"
Secondary CTA Express interest and tertiary "Ask a question"
Add a bookings page where the user can suggest up to three dates/times
Create an email and add a tour request activity to the contacts activity feed

Outcomes: We are still waiting for the feedback on this as it has not been launched yet- will likely do AB split to test in the wild two different types of CTAs